Types of Classified Advertising
1. Recruitment: Although recruiting ads are important in display advertising, they are equally common in classified ads. “Situations Vacant” ads are ideal for SMEs to recruit. Positions Candidates identify their skills in Situations Vacant’s “Situations Wanted” advertising.
2. Property: Agents, landlords, and homeowners use classified ads to sell, buy, or rent homes and other properties since they are one of the most efficient advertising tactics. We must remember that real estate development ads are not classified.
3. Memorial: Funeral message classified ads, which incorporate photos of the departed, are very common. Advertisers distributed condolences, funeral invites, and Remembrances via classified ads.
4. Matrimonial: In India, this is one of the most common sorts of classified ads. Parents or close relatives may publish a text advertisement or classified display with an image of the intended bride or groom to discover a suitable match.
5. Business: Many small and medium-sized businesses promote with classified ads. Statistics show that 80% of business promotions use newspaper advertising. Business classified ads typically invite business partners, propose and offer, and promote sales.
6. Announcements: A large number of useful advertisements are also available in the classified ads section. It is primarily utilised by coaching centres that want to offer or market their coaching sessions on a budget.
7. Personal: This final kind of classified advertisement includes personal messages such as birthday greetings, congrats on personal achievements, and seasonal greetings. Individuals allocate them for their personal use only.
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