Popular Product Categories on Udaan in 2023
Udaan witnessed a diverse range of product categories transacting through its platform in 2023. The platform saw significant sales in the following categories:
- Electronics: 31 million products
- Lifestyle and General Merchandise: Nearly 30 million products each
- Essentials: 10 lakh tonnes
- FMCG (Fast-Moving Consumer Goods): 2 lakh tonnes
This varied product mix indicates that Udaan caters to a wide range of business needs, from consumer electronics and fashion accessories to everyday essentials and household goods.
B2B platform Udaan sees sale of 2.25 billion products in 2023
Udaan, a prominent player in India’s B2B e-commerce space, has witnessed phenomenal growth in 2023. The platform facilitated the sale of a staggering 2.25 billion products across the nation, solidifying its position as a key enabler for small businesses and Kirana stores. This achievement signifies a significant contribution to India’s B2B e-commerce landscape, which is projected to reach a value of USD 700 billion by 2023-end.
In Short
- Udaan, the online B2B platform, shipped over 2.25 billion products across India in 2023.
- 900 sellers on the platform achieved sales worth Rs 1 crore each.
- The platform saw a significant increase in the adoption of digital payment methods.
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