Nike Inc. Business List

  • Footwear: Design, mass production and marketing of sports shoes for such sports and activities.
  • Apparel: Develop a niche for performance oriented apparels and accessories for different athletes and the general target market alike.
  • Equipment: Make products like balls, bags for carrying, and protective kits.
  • Marketing: Spend on advertising, sponsorships, and partnerships think of which will help in spreading the word about the brand.
  • Retail: Run physical stores as well as an online shop for transactions.
  • Sponsorships: Forge a partnership with athletes and sportsmen for endorsement relations.
  • R&D: Perform research to creatively serve as an inspirational source for innovations in product engineering and technology.
  • Supply Chain: Manage a supply chain which covers sourcing, production and distribution worldwide.
  • Sustainability: An integrated policy framework should be applied for environmental responsibility and labor practices.

Companies Owned by Nike Inc.

Nike, Inc. is a well-known firm that serves the world with the best sports apparel and other things related to sports. Anyway, thanks to its emphasis on performance, great designs, and sharp branding, the company is a vivid example nowadays of the best in the sports business industry. With the name “Blue Ribbon Sports”, Nike bounced into the market in 1964 but was renamed ” Nike” in 1971. The corporation back in the time and still nowadays applies a larger effort to transform the sports style and technology apparel range. Nike provides feeds to several subsidiary brands such as Converse, Jordan Brand, and Hurley so that all the sports, health, and lifestyle interests are addressed to the expectations of the consumers. In doing so, Nike on a global scale symbolizes excellence and performance in a variety of sports games, and its trademark is regarded as a synonym for total satisfaction and inspiration.

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Nike Inc. Highlights

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Nike Inc. History

Nike Incorporated, originally called Blue Ribbon Sports, was founded in 1964, being known as Nike in 1971. It was branded as global leader of sports clothing and equipment within a short time, promoted for its innovation and groundbreaking items like Cortez and Air Jordan. A whole suite of strategic marketing portfolios and partnerships, along with acquisitions of brands such as Converse and Jordan, ensured brand control. Today, the Nike logo has become the hallmark of excellence in sports apparel and has spearheaded the innovation in the industry through the years....

Nike Inc. Business List

Footwear: Design, mass production and marketing of sports shoes for such sports and activities. Apparel: Develop a niche for performance oriented apparels and accessories for different athletes and the general target market alike. Equipment: Make products like balls, bags for carrying, and protective kits. Marketing: Spend on advertising, sponsorships, and partnerships think of which will help in spreading the word about the brand. Retail: Run physical stores as well as an online shop for transactions. Sponsorships: Forge a partnership with athletes and sportsmen for endorsement relations. R&D: Perform research to creatively serve as an inspirational source for innovations in product engineering and technology. Supply Chain: Manage a supply chain which covers sourcing, production and distribution worldwide. Sustainability: An integrated policy framework should be applied for environmental responsibility and labor practices....

Top Companies Owned by Nike

Company Name Founded Founder and CEO Experience Converse Inc. Founded: 1908 Founder: Marquis Mills Converse Converse, established in 1908, acquired by Nike Inc. in 2003. G. Scott Uzzell is the current CEO. Jordan Brand Founded: 1984 Founder: Michael Jordan Jordan Brand, founded in 1984, gained prominence in athletic footwear and apparel. Craig A. Williams is the current CEO. Hurley International LLC Founded: 1979 Founder: Bob Hurley Acquired: 2002 Hurley, founded in 1979 by Bob Hurley, became part of Nike Inc. in 2002. Bob Hurley continues to oversee the brand. Nike Golf Founded: 1998 Founder:Phil Knight Nike Golf, established in 1998, focused on golf apparel and footwear until ceasing equipment manufacturing in 2016....

Conclusion

Nike has proven itself to be a pacesetter in the industry of athletic apparel by combining innovation, excellence and cultural influence. Nike’s story is one of ambition and great accomplishments; from a humble beginning as an integrated part of the hobby jogger community known as Blue Ribbon Sports to become the global icon it is today. Inwise with the purposeful acquisitions of and partnerships this company has become a leading brand that offers products for diverse sports as well as lifestyles. The future trend for Nike as the brand focuses on remaining innovative, sustainable, and engaging the consumer base, it is high likely that Nike will continue to rule in globalizing the industry of athleticwear for years to come....

Companies Owned by Nike Inc. – (FAQs)

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