Importance of Motivation
The importance of Motivation are as follows:
- Motivation helps to improve performance level: Motivation helps in satisfying needs of the employees and providing them satisfaction. Performance of the employees is improved with the help of motivation as it bridges the gap between the capacity to work and willingness to work. As a result, employees work with full dedication and make full use of their abilities to raise the existing level of efficiency.
- Motivation helps in changing negative attitude to positive attitude: Positive attitude towards the organisation helps to achieve organisational goals easily. Sometimes, employees have a negative attitude towards the organisation or work. Motivation helps to change this negative attitude to a positive attitude through suitable rewards, positive encouragement and praise for good work. When the workers are motivated they work positively towards the organisational goals.
- Motivation helps to reduce employee turnover: Lack of motivation is the main cause behind employee turnover. Employees do not think of leaving the job when they are motivated by financial and non-financial incentives. Reduction in employee turnover saves a lot of money as direct expenses(recruitment and selection costs) and indirect expenses(labour dissatisfaction) are reduced. The organisations also benefit because the skill and competence of employees continue to be available to the organisation.
- Motivation helps to reduce absenteeism: Some of the reasons behind absenteeism are improper work environment, inadequate rewards, lack of recognition, etc., and these can be overcome or reduced if the employees are motivated properly. Proper motivation makes the work a source of pleasure, and workers do not refrain from work unless it is unavoidable.
- Motivation helps to introduce changes smoothly: An organisation can survive and grow only when it adapts itself to the dynamic environment. Changes are generally resisted by the employees because of fear of adverse effects on their employment. This resistance can be overcome by proper motivation. Motivation helps to convince employees that proposed changes will bring additional rewards to them. As a result, they readily accept these changes.
Also, read other articles on Motivation:
- Types of Motivation
- Process of Motivation
- Difference between Motivation and Morale
- Difference between Intrinsic and Extrinsic Motivation
- Expectancy Theory of Motivation: Advantages, Disadvantages and Implications
- Herzberg’s Two-Factor Theory of Motivation
- McClelland’s Achievement Motivation Model
- Carrot and Stick Approach of Motivation: Implication and Examples
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