Types of Rhetoric
1. LOGOS is language used to appeal logic & reasoning. When one appeals to logos in an argument, one support his/her position with facts & data.
Example:- When the cookie jar was raided, none of the kids were home, so the cookie thief couldn’t have been one of them.
2. ETHOS is a language whose credibility comes from the speaker’s authority which comes from their credentials. Example:- A car accident witness describing the collision they witnesses.
3. PATHOS is language used to create an emotional connection with the reader or listener. It tries to persuade, motivate, or inform the audience by making them empathize with the speaker.
Example:- Please make donations for the animal shelter. We need funding to help our animals & every penny counts.
What is Rhetoric?
Speaking or writing that’s intended to persuade is known as Rhetoric. If we intend to write editorial columns, or while forming points for a debate or an argumentative essay, we should work on our rhetoric.
The word “ Rhetoric“ has a Greek origin which means “speaker” which is used for the art of persuasive speaking or writing. While listening eagerly to long speeches & while studied them in school, rhetoric was used by people in a positive sense; now it is often seen as a negative term, that implies artfulness over real content. For instance, if a person gives a clever speech but doesn’t mention the problem that needs to be addressed, one can say, “That’s just a lot of rhetoric.”
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