Digital Marketing Salary: Career & Job Roles
After completing a digital marketing course or gaining experience in the field, you can explore a variety of roles, each with its unique focus and responsibilities.
Here are some of the popular digital marketing job options to consider in 2024:
1. Digital Marketing Manager Salary in India
To become a digital marketing manager in India, you need to pursue a marketing degree, gain experience through internships or entry-level roles, and enhance your skills with some specialized courses.
The future for digital marketing managers in India looks bright, as businesses rely more on online marketing and digital tools keep advancing.
The Average Digital Marketing Manager Salary in India ranges from ₹5,00,000 – ₹15,00,000 per annum. The Highest Digital Marketing Manager Salary is ₹18.6 Lakhs per year (₹1.5L per month). With experience and expertise, you can progress to a senior managerial role, overseeing a team of digital marketing professionals, and developing and implementing the overall digital marketing strategy for a company.
Also Read: Types of Digital Marketing
2. Social Media Marketer Salary in India
To become a social media marketer in India, start by gaining a degree in marketing, communications, or a related field. Then, acquire practical experience through internships or entry-level roles in social media marketing.
In 2024, The Average Salary of Social Media Marketers in India ranges from ₹4,50,000 to ₹6,00,000 per annum. As you get Experience, you will grow to manager roles where you can easly expect a your highest salary range of ₹ 10 – ₹ 15 LPA.
As a Social Media Marketer, your job role and responsibilities are to create and manage a brand’s presence on social media platforms like Facebook, Instagram, Twitter, and LinkedIn. This includes developing engaging content, running social media ads, and interacting with followers.
3. Content Marketer Salary in India
As a content marketer, you’ll create high-quality written, visual, and audio content that attracts and engages a target audience. This could include blog posts, articles, infographics, videos, and social media content.
The Average Content Marketer Salary in India is given below:
- Entry-level content marketers can expect an average annual salary of ₹3.5 Lacs – ₹5.5 Lacs.
- Mid-level Content Marketer professionals typically earn ₹5.5 Lacs – ₹8 Lacs.
- Experienced content marketing leaders command salaries ranging from ₹8 Lacs – ₹12 Lacs, and top earners can exceed ₹15 Lacs.
As businesses increasingly recognize the value of content marketing for brand awareness and customer engagement, the demand for skilled content marketers in India is on the rise.
4. Email Marketer Salary in India
In 2024, Email marketing is still a powerful marketing channel, and email marketers are responsible for planning, creating, and executing email campaigns to nurture leads and drive conversions.
The salary range for email marketers in India varies widely, typically falling between ₹3,00,000 to ₹10,00,000 per annum. However, experienced professionals with specialized skills and proven track records may command higher salaries, ranging from ₹12,00,000 to ₹15,00,000 per year or more.
The future of email marketing in India is bright. With mobile email usage on the rise and automation becoming more sophisticated, the demand for talented email marketers is likely to stay strong and potentially increase.
5. Pay-Per-Click (PPC) Specialist Salary in India
PPC specialists manage paid advertising campaigns on platforms like Google Ads and Microsoft Advertising. They target specific keywords and demographics to reach potential customers and drive traffic to the website.
The Average Salary of Pay Per Click Specilist in India ranges from ₹ 4.5 – ₹ 8 LPA. reaching ₹8.5 Lacs – ₹12 Lacs with experience.
6. Search Engine Optimizer (SEO): Salary in India
As an SEO specialist, you’ll be responsible for improving a website’s ranking in search engine results pages (SERPs) for relevant keywords. This involves optimizing website content, building backlinks, and staying updated with the latest SEO algorithms.
The average salary for an SEO Specialist in India ranges from ₹3,00,000 to ₹10,00,000 per annum. However, individuals with advanced skills and substantial experience may command higher salaries, reaching up to ₹15,00,000 per year or more.
As businesses prioritize improving their online visibility and search engine rankings, the demand for proficient SEO specialists is steadily increasing.
Also Explore: Top 10 Digital Marketing Tools
Digital Marketing Salary in India
Digital Marketing Salary in India: Digital Marketing is one of the booming fields in 2024. Whether you are a small startup or a large corporation like Facebook (META), Google, or Zomato, every company needs a strong online presence.
In today’s digital world, marketing, promotions, and customer engagement largely happen online, creating unwavering demand for skilled digital marketers. With the increasing importance of digital marketing, the demand for skilled professionals in this field is also on the rise, leading to competitive salaries and promising career opportunities.
The average salary of a digital marketer in India ranges from INR 4.9 LPA – 6.2 LPA. However, with gradual experience and exposure one can expect to get an average pay of INR 12 LPA after becoming a senior digital marketing manager.
Table of Content
- Digital Marketing Salary in India 2024
- Digital Marketing Salary in India Per Month (2024)
- Digital Marketing Salary: Career & Job Roles
- Digital Marketing Salary in Foreign Countries (USD)
- How to Become a Digital Marketer in India: Eligibility Requirements and Qualifications
- Essential Skills Required to Become a Digital Marketer
- Digital Marketing Salary in India: Company-Wise
- Summary
- Digital Marketing Salary – FAQs
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